The Debate on Flexible Working

Dr Sarah Kieran on why companies that don’t embrace hybrid work are in danger of losing strong employees to companies that do.

KPMG’s 10th annual CEO Outlook survey has shown that globally there is a belief among CEOs that working life has the potential to return to pre-pandemic systems in the next three years, with 90pc of responding leadership in the Republic of Ireland saying so. 

By now, many of us will have heard of Amazon’s plans to end remote or flexible working, with a return to the office order to come into effect from 2025 onwards. Amazon CEO Andy Jassy has stated that the move is an effort to strengthen Amazon’s culture and teams, but with more and more people favouring jobs that offer less rigid schedules, are companies failing to recognise that flexible working is the new social norm?

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