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The Life in the Womb app nominated for a Webby Award

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The Life in the Womb app developed by Dublin-based firms The Science Picture Company and Redwind Software has been nominated for a Webby Award.

The app fended off stiff competition from Disney Interactive and Scholastic Learning to make it into the category for best Mobile & Apps: Education & Reference.

Life in the Womb is a visual guide to pregnancy that explores the week-by-week progress of the developing baby using 3D-generated imagery. A team of artists, programmers, doctors and writers created the app, which offers expectant parents a new educational experience.

“Nominees like Life in the Womb are setting the standard for innovation and creativity on the internet," said David-Michel Davies, executive director of The Webby Awards.

“It is an incredible achievement to be selected among the best from the 12,000 entries we received this year.”

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