A new multi-faceted campaign has been launched showcasing how Limerick can give students the edge when it comes to college and degree choice, lifestyle and future opportunities as they embrace student life.
Limerick Student City is a collaboration between Limerick City and County Council, University of Limerick, Technological University of the Shannon and Mary Immaculate College that creates awareness of Limerick as a leading university city.
The campaign positions Limerick as a top choice for higher and further education study, offering a complete experience and the only location outside of Dublin that can boast three university-level educational institutes.
The concept is that there is ‘No Place Like Limerick’ to be a student. Limerick city is a vibrant, welcoming, fun and fast paced city where everyone, whether an undergraduate, mature, postgraduate or international student, can gain the most from their college experience and have world class opportunities for employment afterwards.
The video features students from all three universities as well as College of Further Education and Training, Mulgrave Street and Griffith College Limerick as they move from their respective campuses through the city and finally meeting each other on a night out. The video features the music of local band, Bleeding Heart Pigeons, and the visual style is energetic and features vox pops from students reinforcing the message: ‘No Place Like Limerick’.
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